Cannabis Marketing & SEO in Sunnyvale, CA
Established in 2013, Range Marketing, an internet marketing company based in Buffalo, NY, has fostered a reputation as a pioneer in the field of cannabis marketing and search engine optimization (SEO). With a hefty portfolio of over 400 satisfied clients from various sectors, including cannabis dispensaries and home services, Range Marketing has carved a niche with its highly effective, customized digital marketing strategies. Their proficiency in web design, search engine optimization, and leveraging their proprietary SEO technology set them apart in this rapidly evolving field.
Range Marketing’s expertise extends beyond their NY base, reaching across the nation with a significant focus on Sunnyvale, CA, a city recognized for its dynamic cannabis market. As one of the first cannabis marketing and SEO agencies to support dispensaries in California, Range Marketing has shown an incomparable understanding of this specialized industry.
From setting up a dispensary-specific website to curating robust SEO strategies, Range Marketing ensures that cannabis businesses in Sunnyvale can stand out in a saturated digital landscape. They understand the unique challenges that come with marketing cannabis products, with stringent regulations and a continuously erecting competitive landscape. By integrating their proprietary SEO technology, Range Marketing enables dispensaries to improve their online visibility, increase the organic traffic on their websites, and, consequently, enhance their customer base.
The foundation of Range Marketing’s strategy for cannabis marketing is building a strong online presence through optimized, up-to-date, and informative content that resonates with the target audience. Their approach includes optimizing the dispensary websites to be search-engine friendly, incorporating relevant keywords, enhancing site speed, and making it mobile-friendly. These initiatives not only improve a website’s ranking on search engines but also ensure a seamless user experience prompting higher engagement and potential customer conversion.
Furthermore, Range Marketing does not focus solely on digital interventions but also emphasizes local SEO in Sunnyvale to deliver better foot traffic to the dispensaries. By optimizing local search results, they guarantee that dispensaries are easily found by prospects in the vicinity, thereby enhancing the business’ local reputation.
With their home services marketing solutions, Range Marketing has successfully maneuvered businesses in the HVAC and other home services industry in Buffalo, NY, and nationwide to the forefront of the digital world. Just as with their SEO for cannabis dispensaries, they use a systematic approach to these industries, focusing on creating an impactful online presence that translates into palpable outcomes.
Range Marketing firmly believes that a well-designed website is pivotal to a company’s digital success. Thus, their proficient team of designers offers immersive, user-centric website designs that truly reflect a brand’s essence. Not only do these websites look exquisite, but they are also crafted to be responsive and SEO-friendly.
In a mere span of eight years since its inception, Range Marketing has remarkably broadened its spectrum, offering various internet marketing services tailored to diverse industries. Their expertise in the unique field of cannabis marketing and SEO sets them apart, especially in promising markets like Sunnyvale, CA. With their proprietary SEO technology and a keen understanding of the industry nuances, they continue to help businesses scale the digital marketing ladder.
The difference between SEO & PPC
SEO [ Search Engine Optimization ]
From making sure local listing information is correct to optimizing on-site content with industry-specific keywords and phrases, SEO is a broad term that refers to all the methods marketing teams use to generate organic website traffic from search engines like Google. With the help of our proprietary SEO software for WordPress, our strategists will ensure that your website looks every bit as appealing to search engines as it does to users. Leads from SEO can be some of the most cost-effective acquisitions a company can get, compared to both traditional and digital advertising methods.
PPC [ Pay-Per-Click ]
PPC advertising, meanwhile, offers businesses a cost-effective way to get a leg up on the competition by creating targeted ads that show up at the top of a search engine results page. Using the Google Ads platform, we can target users based on their location, age, income and other demographic information, and then bid on search terms by anticipating the needs of prospective customers. This way, when a user in your area searches for “pizza shops near me,” your ad can show up in Google’s search engine results page right next to nationwide chains like Dominoes and Papa John’s. Best of all, in contrast to display ads, you’ll only pay for PPC ads when users click through to your website.
Cannabis Dispensary Services
Dispensary SEO
Marketing marijuana businesses online can be a daunting task. With federal legalization still pending, there is a different set of rules for cannabis than any other industry. Making the most of potential is vital to your growth and success. Range Marketing offers aggressive, effective and targeted cannabis dispensary SEO strategies. Our customized search engine optimization showcases your business, creating positive first-impressions and grabbing the attention of prospective customers.
Dispensary Web Design
When medicinal marijuana patients and/or recreational cannabis enthusiasts type “dispensary near me” into their search bar, an aggressively optimized dispensary shows up at the forefront of the results. A quick click directs them to your website. What do they find? Does your landing page grab attention, inspire confidence and encourage exploration? Does it showcase your products and services and prove easy to navigate? Is it an asset to the growth, branding and success of your dispensary?
