Digital Marketing Solutions for Multi-Location Dispensaries in NYC
The cannabis industry in NYC is starting to explode, which means it’s more important than ever before to ensure your multi-location cannabis dispensary implements an effective digital marketing plan. With such a competitive market, reaching a wide range of people and driving traffic to your dispensaries requires a range of marketing solutions. At Range Marketing, we specialize in the services you require to increase your customer base, increase sales, and improve your overall bottom line.
SEO, Web Design & Dispensary Marketing
Our comprehensive marketing services include paid advertising, search engine optimization, website development and optimization, local SEO, social media marketing, content marketing, and reputation management. The foundation of an effective marketing strategy is building the perfect website that is attractive, has engaging content, and has stunning visuals. We’ll help you build the ideal website that has a high ranking for heavy website traffic. A great way to improve your online presence and acquire loyal customers is to create a presence on social media where potential customers are actively engaged and kept informed about your latest products and special events. It’s also imperative to keep a good reputation to establish trust within your customer base. We’ll manage your reputation by actively checking reviews and responding to feedback, to let your customers know you care about them. We also implement strategies to encourage positive reviews!
Multi-Location Dispensary Marketing Services in NYC
By utilizing our services, local customers in your area will be able to find your website with tremendous ease and can browse your products. Customers will be able to read about your company and can decide if your services are right for their needs. When all of the right marketing solutions are utilized, you will notice a huge improvement in foot traffic to your multiple dispensaries throughout NYC! When you’re ready to take your multi-location business to the next level, give us a call!
The difference between SEO & PPC
SEO [ Search Engine Optimization ]
From making sure local listing information is correct to optimizing on-site content with industry-specific keywords and phrases, SEO is a broad term that refers to all the methods marketing teams use to generate organic website traffic from search engines like Google. With the help of our proprietary SEO software for WordPress, our strategists will ensure that your website looks every bit as appealing to search engines as it does to users. Leads from SEO can be some of the most cost-effective acquisitions a company can get, compared to both traditional and digital advertising methods.
PPC [ Pay-Per-Click ]
PPC advertising, meanwhile, offers businesses a cost-effective way to get a leg up on the competition by creating targeted ads that show up at the top of a search engine results page. Using the Google Ads platform, we can target users based on their location, age, income and other demographic information, and then bid on search terms by anticipating the needs of prospective customers. This way, when a user in your area searches for “pizza shops near me,” your ad can show up in Google’s search engine results page right next to nationwide chains like Dominoes and Papa John’s. Best of all, in contrast to display ads, you’ll only pay for PPC ads when users click through to your website.
Cannabis Dispensary Services
Dispensary SEO
Marketing marijuana businesses online can be a daunting task. With federal legalization still pending, there is a different set of rules for cannabis than any other industry. Making the most of potential is vital to your growth and success. Range Marketing offers aggressive, effective and targeted cannabis dispensary SEO strategies. Our customized search engine optimization showcases your business, creating positive first-impressions and grabbing the attention of prospective customers.
Dispensary Web Design
When medicinal marijuana patients and/or recreational cannabis enthusiasts type “dispensary near me” into their search bar, an aggressively optimized dispensary shows up at the forefront of the results. A quick click directs them to your website. What do they find? Does your landing page grab attention, inspire confidence and encourage exploration? Does it showcase your products and services and prove easy to navigate? Is it an asset to the growth, branding and success of your dispensary?
