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The Range Blog

Blog Social Web Design & Development

Three Ways to Incorporate Video into Your Website
Over the last few years, video has gained a lot more popularity in website design. The combination of faster internet...
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Blog SEO

SEO 101: How Search Results Are Ordered
It may or may not be something you’ve thought about: The websites listed on the first page of Google are...
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Dashboard

GreenScreens Developing an Industry-First Console
GREENSCREENS DEVELOPING AN INDUSTRY FIRST CONSOLE – A DATA-DRIVEN VISUAL INSIGHTS PLATFORM BUILT FOR CANNABIS RETAILERS THIS DASHBOARD-STYLE CONSOLE GIVES...
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Blog Dashboard

SpringBig Announces Strategic Partnership with Range Marketing
Furthering its dedication to be an industry leader in quality lead generation and traffic growth for dispensaries, Range Marketing is...
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Blog Dashboard E-Commerce SEO Social Web Design & Development

Google Analytics 4 vs. Universal Analytics
There are over 28 million websites using Universal Analytics, making it the most dominant website traffic monitoring platform in the...
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E-Commerce Web Design & Development

E-Commerce for Small Businesses
Electronic commerce or “e-commerce” is the process of selling goods online. As opposed to a “display site,” e-commerce websites allow...
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Blog Web Design & Development

Web Design Explained: Code Languages
In popular culture, “writing code” is referred to generically and often leads people to believe that websites, apps, and operating...
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Blog Web Design & Development

Web Design Explained: Colors
Our clients vary in age and technology experience, so we are used to explaining the highly technical process of building...
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SEO

SEO Tips from The 90s!
Earning top rankings on Google is no easy feat. One way we can improve our odds is by understanding the...
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Blog SEO

Improving Click-Through Rates in Google Search Results
Business owners invest a lot of time, money, and effort to move their websites higher in search results, but rarely...
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Blog

Range Marketing & iHeartJane Announce Crossover Product for Cannabis Dispensaries
Buffalo-based internet marketing firm Range Marketing is combining forces with Santa Cruz’s Jane Technologies (iHeartJane) to redefine the online footprint...
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Blog SEO Social

Quick SEO Tips for Business Owners
Search engine optimization (called “SEO”) includes many highly technical processes that require knowledge of algorithms and advanced coding skills. It...
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SEO, Search Engine Optimization, Website Design, Internet Marketing Company & Web Design

Web Design, SEO & Search Engine Optimization

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The Range Way

Dominating Competition with SEO-Infused Websites

A beautiful website is only as effective as its visibility. That’s why our approach to web design and development, intertwined with proprietary SEO best practices, creates the foundation for dominating your market. We seamlessly integrate search engine optimization into your website’s architecture, ensuring it ranks well on Google and other popular search engines. Our team employs proven on-site and off-site SEO strategies—optimizing the site’s architecture, key elements, page speed, and mobile responsiveness are just some of the basics you can expect when working with Range. The result? A website that not only captivates your audience but also attracts organic traffic.

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Stunning Website Design & Development

As a business owner in today’s digital culture, you absolutely need a website to reach customers. Your website should not only look nice, but also help you achieve your unique goals every single day. At Range Marketing, we’ll custom build your beautiful, mobile-friendly website with a focus on conversions, without losing sight of your brand ideals and goals.

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Headless E-Commerce

Harness the power of native/headless e-commerce to take your dispensary’s online presence to the next level. Unlike traditional platforms, headless e-commerce gives you the freedom to custom-brand your menu, seamlessly integrate shopping CTAs throughout your entire site, and unlock more robust SEO benefits. This flexibility allows you to craft unique, seamless shopping experiences across all devices and touchpoints. Plus, with our AI-driven Cannaboost product, you can supercharge your site’s SEO performance while keeping it fast, responsive, and visually stunning. If you’re aiming to scale your business or outpace the competition, headless e-commerce delivers the agility and innovation you need to thrive in the modern cannabis market.

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Captivating Content That Ranks

In the SEO world, content is still king, and we know just how crucial it is in today’s digital landscape. Beyond stunning design, our website development services include top-tier content creation and integration. We craft SEO-optimized content that doesn’t just look good but speaks directly to your target audience, driving engagement and results.

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Data-Driven Insights for Informed Decisions

Data-driven decision-making is at the core of our web design and development strategy. We provide real-time dashboard analytics to give you actionable insights into your website’s performance. Our customizable dashboards offer a comprehensive view of key metrics, such as traffic, user behavior, and conversion rates. This empowers you to make informed adjustments and optimizations, ensuring that your website continues to evolve and meet your business objectives effectively.

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We Can’t Wait to Meet You.

We will take a close look at your business and your current website. One of our experts will contact you with informed analysis and a plan to grow your business. Request a free analysis:

(716) 240-9140

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50 Lakefront Blvd
Buffalo, NY 14202
(716) 240-9140
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